About Plan Dulce

At Plan Dulce, we believe consistency shouldn’t come from guilt – it should come from kindness.

Plan Dulce was created for people with shiny ideas and curious minds.The ones who feel inspired easily, think visually, and are energized by novelty – but often feel frustrated when routines don’t stick. We don’t belive that makes you inconsistent. We believe it makes you creative.

Rooted in the warmth of pan dulce and Latina culture, Plan Dulce reframes planning as something you can always come back to. No shame. No broken streaks. Just gentle encouragement, one sweet step at the time.

Our Plan Dulce characters aren’t here to push you – they're here to sit with you. To remind you that wandering isn’t failure, that starting again still counts, and that progress can be soft, playful, and deeply human.

• Plan Dulce is for the planners who drift.
• The habit-builders who pause.
• The dreamers who return

This is planning for real life – where curiosity is a strength, creativity is a compass, and consistency is built with compassion, not pressure.

Make it sweet. Make it happen.